International Online Campaign for the BMW 3Series Convertible (2006)



Client and agency BMW Group, Interone Worldwide
Role art direction, animation
Collaboration Hochkant Filmproduktion, Electric Umbrella, V8 Music
Media online
Information The wind is always looking for new challenges. It knows no equal. Until it meets the 3 Series Convertible... From the encounter via the journey to the arrival, the wind becomes more and more familiar with the qualities of the vehicle. More than that: they are two of a kind, linked with freedom, creativity, beauty and dynamism. A magazine with all the product substance, presented in a very stylish way and directly linked to a movie in which the wind and the 3 Series Convertible encounter each other. In the end of the lyrical story the wind finds another challenge to accompany an oracal racing boat.





















 
Index (online projects)
Citroën DS (2012)
BMW Desert Circle (2011)
BMW M Gladiators (2011)
Bosch Fridge Tetris (2010)
BMW M GmbH (2010)
BMW China MediaGallery (2009)
BMW China Car Comparison (2009)
MINI China Academy (2009)
BMW X5 M & X6 M (2009)
BMW Z4 Roadster Website (2008)
BMW Z4 Roadster Trailer (2008)
BMW M3 Convertible (2008)
BMW Unleashed (2008)
BMW M3 Sedan (2007)
Marc Aurel (2007)
BMW 1Series Coupé (2007)
BMW Individual (2007)
BMW 3Series Convertible (2006)
Portfolio No.13 (2006)
Tags: homemade, online
TheUnseenVideo (2005)
Tags: homemade, online
Online Ink (2003)
Tags: homemade, online
 
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